Ironic

Swatch installed a gigantic watch in Rizal Park commemorating the accession of Benigno Aquino III to the presidency of the Philippines in June of this year. Since his nickname is Noynoy, his presidential nickname has become P-Noy, which is a play on Pinoy, the colloquial term which we use for ourselves as Filipinos. The text written on top of the watch is "Oras P-Noy, Oras ng Pagbabago"—Time for P-Noy, Time for Change.