If they can stop a plane…

Continuing with the entrepreneurial fair of the Ateneo John Gokongwei School of Management: This product was a big hit among the students: casual shoes made of recycled materials. Named "Soule," the uppers are chosen from used clothing or excess fabrics, and the soles are made out of used airplane tires. It would have been interesting to find out where the kids got the tires, but they were busy with their stock when I passed their stall. According to their brochure, the soles are lightweight and durable, and I was thinking: the tires may be worn out, but only for the standard of airplanes. For people, the traction must still be quite awesome.



Soule is made by Cultura Verde Footwear, Inc. They have a website and their email address is culturaverdefootwear@gmail.com.